"7 Keys to Magnetically Attract Your Dream Coaching Clients" by Dr. Shauntel Peak-Jimenez
As a coach you are either attracting your dream clients or pushing them away. And you may be subconsciously pushing them away, which means that you are not even aware of what is going on. But unfortunately what is going on shows up in the lack of your dream clients, frustration, client chasing, and other non-productive things.
This article will look at 7 ways to magnetically attract your dream client.
1. Focus on Who You Are Called to Serve:
Understanding that you are not called to be everything to everyone is extremely important, because you could wear yourself thin, and become drained, and once that occurs you end up not being anything to anyone. And if you are not being anything to anyone, that means you not in a position to magnetically attract your dream clients. If you can't focus on who you are called to serve, then you can't magnetically attract who you are called to serve.
2. Present Solution-Based Results:
It is important to present solution-based results to your potential clients, that means that you understand the specific needs of your dream clients, and that you can offer them specific solutions that will lead to his or her desired results. When you think from the perspective of your dream clients have a problem, and your services provide the solution, that can be the spark for creative, solution-based ideas, and help you attract your dream clients.
3. Offer A Client-Specific Step-By-Step System:
Do you have a specific system that you take your clients through? Do you have programs that are standard for everyone or customized for your dream clients? Do you offer programs that stand out that can't be duplicated by anyone else? If you can offer a specific process for your dream clients, that can help them become magnetically attracted to you as a coach, and you can become the go-to coach in that specific area. And there are numerous other benefits of offering a client specific step-by-step system, all which can add up to more of your dream clients.
4. Get in Front of Your Dream Clients:
Go where your clients are at, and get in front of them. You can have the greatest services in the world as a coach, but if no one knows you are there, then it isn't possible for you to help anyone. So don't forget to make your presence known. There are many different marketing strategies, find what works for you and your coaching business, and implement it.
5. Be Yourself:
Being yourself is essential to magnetically attracting your dream clients, so don't try to be like anyone else. You have the story, you overcame the obstacles, you have the passion, you have the gifts, and you have the skills. So don't camouflage what you have been blessed with because you are trying to be like someone else.
6. Remember People First and Then Profit:
Don't be so preoccupied with making money. Yes, it is important to generate income as a coach, especially if that is your only or main source of income. But never put money above people. Always show that you are about making a difference first, and then making money. People will respect you more, and look at you in a positive light. The fact that you are about people first and then profit should show on your website, through any pre-coaching conversations, through any of your marketing materials, and through all other communication streams between you and your dream clients.
7. Believe That You Have What it Takes:
As a coach it is imperative that you believe that you have what it takes, to magnetically attract your dream clients. Don't settle in your business for working with non-ideal clients. If you do that it is not going to make you feel rewarded or fulfilled. More than likely it will make you feel frustrated, non-appreciated, and make you question if you even want to stay in the coaching profession. So think positive about yourself, and remove any doubt that is blocking your ability to magnetically attract your dream clients. Because what you believe, you put yourself in a position to receive.
